BlaBlaCar has acquired a majority stake in Obilet, the leading bus ticketing platform in Turkey and one of the top three global marketplaces for intercity bus travel. This acquisition aligns with BlaBlaCar’s ambition to become the world’s go-to platform for multimodal ground transportation, combining carpooling, bus, and other sustainable travel solutions.
Founded in 2012, Obilet has played a pivotal role in digitizing the Turkish bus market, aggregating supply from over 500 operators. In 2024, the platform distributed 45 million tickets across 50 countries, including services for train and ferry travel. This acquisition strengthens BlaBlaCar’s multimodal offering, a strategy successfully deployed across Europe and Brazil, where the integration of long-distance buses with carpooling offers travelers cost-effective and low-carbon mobility options.
Part of a strategic build-up plan
The acquisition is part of BlaBlaCar’s build-up strategy, fueled by the €100 million funding round closed in April 2024. This financing, backed by institutional investors and banks, is designed to accelerate BlaBlaCar’s international expansion and enhance its position in emerging markets with strong demand for shared mobility solutions.
“Obilet has transformed the Turkish bus market with solid technology and execution. This acquisition allows us to strengthen our vision of delivering an integrated, accessible, and sustainable mobility platform worldwide.” — Nicolas Brusson, Co-founder and CEO of BlaBlaCar.
Operational continuity and growth ambitions
Obilet will retain its operational autonomy under the leadership of its co-founders, Ali Yılmaz and Yiğit Gürocak, who will continue as Co-CEOs. This partnership will enable Obilet to accelerate its international growth while benefiting from BlaBlaCar’s global expertise and resources.
BlaBlaCar, which reported €197 million in revenue in 2022—double the previous year—has maintained profitability since mid-2022. With a robust economic model, this acquisition solidifies BlaBlaCar’s position as a key player in multimodal ground transportation and reflects its focus on sustainable growth across strategic markets.
This strategic move highlights BlaBlaCar’s commitment to integrating carpooling, buses, and other transport options into a unified platform, offering travelers seamless and environmentally responsible mobility worldwide.
