Polar Analytics is a centralized platform that helps e-commerce businesses leverage first-party data for more accurate decision-making. Designed for easy integration with e-commerce platforms like Shopify, it enables in-depth analysis of acquisition costs and marketing campaign performance, especially across channels like email. Polar’s features help reduce CAC by 20% and boost email revenue by 30% within the first month of use—results already observed by clients such as The Frankie Shop and RIPNDIP.
Pioneering brands already convinced by Polar’s added value More than 3,715 brands across 45 countries currently use Polar Analytics to optimize their performance, including The Frankie Shop, Doên, and Sporty & Rich. These businesses benefit from the platform’s ease of use, gaining access to critical insights without requiring advanced technical resources. With an average of 10 users per account, Polar offers a collaborative approach so that every team member—whether in marketing, finance, or operations—can actively participate in strategic decision-making.
A funding round to accelerate expansion and product innovation Polar Analytics recently raised €18 million in a Series A round led by Chalfen Ventures, with participation from Point Nine and Frst. This funding brings the total raised to €28.5 million and will be used to strengthen Polar’s teams in the United States and Europe, as well as to develop new features focused on leveraging first-party data. The goal is to empower brands to continue maximizing their growth potential while adapting their strategies to new market realities.
